UAE Exchange strives to achieve excellence

ABU DHABI: The leading global remittance and foreign exchange brand, winner of Superbrands awards for three years in 2009, 2010 and 2011, has maintained its brand status by being voted the Superbrand once again. UAE Exchange is among the chosen ones, yet again, when it got selected as the Superbrand by the prestigious Superbands Council in the UAE, for the fourth consecutive time. The remittance major earned this recognition due to its penchant for quality in every aspect.

“We are delighted,” exclaimed Y. Sudhir Kumar Shetty, COO – Global Operations, UAE Exchange. “Superbrands is a prestigious award, which recognises qualitative attempts to achieve excellence. It fills us with pride to know that they have found UAE Exchange a brand totally driven by quality. On our part we have been constantly striving to achieve excellence in every aspect of our operations. It is these incessant efforts that have helped us in featuring in the coveted list, four times in a row,” added Sudhir Shetty.

Promoth Manghat, Vice President – Global Operations, UAE Exchange, said,
“UAE Exchange has grown into a trusted global remittance and foreign exchange brand. This recognition in its flagship market of UAE is definitely an encouragement for us to pursue excellence, globally. Along with the laurels comes high responsibility and we shall leave no stone unturned to stand up and surpass the expectations of customers, partners, regulators and authorities on quality.”

Varghese Mathew, Country Head – UAE Operations, UAE Exchange, said, “UAE is a matured market with quite competent players. Every aspect in the business operations here has to be well nourished to compete here. UAE Exchange has grown along with this market and has imbibed its values that make it quality-centric. Being featured in this prestigious list among like-minded organisations, which have a penchant for quality, is an honour for us.”

UAE Exchange has also won many awards including the Banker Middle East Product Award, Dubai Quality Award, Sheikh Khalifa Excellence Award, Sheikh Mohammed Bin Rashid Al Makhtoum Business Award, Dubai Human Development Appreciation Programme, Dubai Service Excellence Scheme Award, Best Partner by Emirates National Development Program, UAE Emiratisation Award, Deutsche Bank STP Excellence Award, Customer Service Week Star Award in 2009 & 2011, ISO 9001 & 14001 certification and voted Superbrand in 2009, 2010 and 2011 earlier.