UAE Exchange launches MyBranch

MyBranch is a self-service electronic kiosk, which helps customers in making their own remittance and bill payment transactions. This technological wonder is conceived by
UAE Exchange in association with Euronet, a global provider of electronic payment and transaction processing solutions and MBME, a leading supplier of kiosk based payment systems.
Customers can now send money to their dear ones, pay their credit card bills or loan instalments, all by themselves. UAE Exchange, which has always brought technology to the advantage of its customers, does a wonder yet again. Making life more convenient and in control for its customers, the leading global remittance and foreign exchange brand, in association with its technology partner, Euronet, a global provider of electronic payment and transaction processing solutions, and MBME, a leading supplier of kiosk based payment systems, has introduced MyBranch, a self-service electronic kiosk, for remittance, credit card and loan instalment payments. These kiosks are currently installed at select branches of UAE Exchange in the UAE.

“More independence to customers!” exclaimed, Mr. Promoth Manghat, Vice President – Global Operations, UAE Exchange. “MyBranch, our new virtual counter, enables our customers to be independent and not wait in queues at the manned counters. This self-service kiosk empowers them to walk in and conduct their transactions with utmost ease. It provides the same security to their transaction as they have always experienced at UAE Exchange counters.”

Mr. Gopakumar Bhargavan, Chief Marketing Officer, UAE Exchange, said, “MyBranch provides complete control to our customers. Totally user-friendly, MyBranch can be easily operated by anyone. The state-of-the-art technology used in MyBranch makes it completely secure. So customers can conduct their transactions in a hassle-free manner. We are extremely thankful to our partners, Euronet and MBME, for joining hands with us to bring this convenience to our customers. These virtual counters are installed in select branches across the UAE. Plans are on to make them available in all the branches and in the malls too, enhancing its accessibility to our customers.”

Mr. Mohamed Mousa, Managing Director, Euronet Middle East, said, “We are delighted to partner with UAE Exchange to provide innovative cutting-edge technology and solutions to UAE Exchange clients to enhance their daily experience and provide them with a complete automated process within UAE Exchange branches and touch points.”

Dr. Anas Barbouti, Managing Director, MBME, said, “UAE Exchange has introduced added value to its customers, via the MyBranch kiosks, by saving them time when they conduct transactions. The desire to enhance customer convenience is what made the brand click with us, as we too share the same passion to achieve excellence through value addition. This like-mindedness is the foundation for a long-standing relationship.”

Mr. Ashok Nayak, Director, Business Development – Euronet Middle East, said, “We are extremely glad to partner with UAE Exchange, which shares our penchant for not only technology but also for enhancing customer experience. Euronet has always strived to bring technology to the advantage of our partners and we found a perfect match in UAE Exchange. We are sure this relationship will stand the test of time and emerge as a mutually fruitful one.”

UAE Exchange has always been the first to adopt the latest technology to the advantage of its customers. This customer-centric approach has made the brand a favourite of over 3.5 million customers worldwide. Proactive thinking has enabled the brand to introduce many technological conveniences including Xpress Money, the global instant money transfer service with over 135,000 agent locations in more than 125 countries; FLASHremit, the real-time bank account credit service; Money2anywhere.com, the convenient online money transfer portal by which money can be sent to any corner of the world in just a few clicks from an internet environment anywhere; Smart Pay, the WPS-compliant leading payroll solution; gocash, the prepaid travel card; and XPay, the online bill payment service using a mobile phone.

UAE Exchange, as a leading agent of Western Union in the UAE, offers the popular instant money transfer service at its counters. The plethora of services offered has made the customers consider UAE Exchange as a financial supermarket.

Convenience to customers is always the top priority for UAE Exchange. MyBranch is a standing example for this commitment. The launch of this electronic kiosk was attended by senior officials of UAE Exchange, Euronet, MBME, special invitees and the Media.